* the pitch "no software" wasn't based on "we have no software, we're simple", it was based on "we're the only salesapp available as a SaaS, so *you* don't have to install any software."
* the "programming language" that you use to counter the "no software" frame was Apex, which came out *7 years* after they launched.
* the pitch "no software" wasn't based on "we have no software, we're simple", it was based on "we're the only salesapp available as a SaaS, so *you* don't have to install any software."
* the "programming language" that you use to counter the "no software" frame was Apex, which came out *7 years* after they launched.
That Salesforce story is a bit dicey.....
* the pitch "no software" wasn't based on "we have no software, we're simple", it was based on "we're the only salesapp available as a SaaS, so *you* don't have to install any software."
* the "programming language" that you use to counter the "no software" frame was Apex, which came out *7 years* after they launched.
Fair; probably could have worded it differently, but that was my intention. But as I recall, the "No Software" logo existed even when Apex was around.